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by Erica Njie
The goal is to build your list of friends so that you can market to these people at a later time. In the world of social media marketing, you have access to an enormous number of people. Once you have added a certain number of followers, a certain percentage of those individuals followers will also follow you. I am certain you can see that you can build a very strong network with this type of available set up. It can be very lucrative to target a product towards people who already want what you have as a service.
Being an affiliate for a product that promotes baseball or the World Series Championship in October and November can put a great deal of dollars in your pocket. Set a goal of how many people you want to follow per day. A safe number is 50 people per day. You must also factor in that a number of these people or businesses will not follow you back, or may even stop being your follower. However, averaging 30 followers per day for 20 days will give you a total of 600 followers, all having somewhat of an interest in the Championship of Major League Baseball.
The final factor that all Twitter marketers should remember is the importance of relationship building. This can be accomplished by giving your followers something of value that you believe will interest them about baseball or sports. You can send tweets about the actual game that you saw last night, your opinion of the national anthem, or how great it was to see Yogi Berra walk with the first lady to the pitcher’s mound to greet a man with one arm. Being a friend to someone will go a long way in the both the offline and online world in which we make our homes. Having these followers as your friend will make it much easier to sell these people something when you let them know about a sports-related affiliate product or CPA offer.
In the end, Twitter can be a huge goldmine for anyone that decides to put its power to use. You can develop a large network, build quality relationships, and market to these people all at no cost to you. All that twitters may not be gold, but sometimes it sure seems to appear that way.
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